There are 147 million registered users on eBay, and tens of millions of desperately struggling to make sales on eBay. When it comes to their auction listings as powerful as possible, many sellers use ill-advised tactics. They think that if they are buyers, they are more likely to get a sale. And as the Internet increasingly multi-media, there are many temptations thrown in the way, in particular the use of sound.
Using background music or sounds, unless you sell music, it's probably a bad idea. If you go to the music or even an audio product covered by the way, you save a component allows viewers to hear or not. No! No! No! Setting up your auction listing, so that a potential customer is greeted with loud music, once in your page. Here's why:
1. Potential buyers are there for your Gucci handbag or Oakley sunglasses to see, not to be entertained. Making a purchase is a serious matter and will not take your attention away from their goods. Instead, focus your entire site to focus on what you sell. Music is just a distraction.
2. At this stage, we can not expect the quality of audio technology. Buyers have different browsers, different connections and possibly antiquated equipment. What is worse that music is music that sounds terrible adverse reactions, it is rough, too high or the horrible quality.
3. You can not know what kind of music your perspective buyer wants to hear. If you sell in adolescence can be reasonably assured that they will not listen to big band music. But you know if you like Eminem or Travis Twit? Obviously not.
4. Consider the situation of the buyer. Prowling eBay while working and is not intended to surf the net. Sudden loud music as vice-president of the company through the last thing you want. A mother or her baby could have colic to sleep and wakes up when his music a fussy baby can be assured that you will never get a sale from this angry father.
5. Audio files take longer to download than text. If the potential customer has switched instead of a high speed connection, you probably disappeared before the auction page has even loaded.
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